With target costing,marketers will first and then _.
A)identify the marketing mix;determine product cost
B)design the product;determine its cost
C)determine a selling price;target costs to ensure that the price is met
D)use skimming pricing;penetrating pricing
E)build the marketing mix;identify the target market

Question

Quizplus · Accepted Answer

Target costing is a process in which a company determines a target price for a product and then works backwards, setting a target cost for the product to ensure that it can be sold at the desired price while still yielding a profit. Therefore, the first step is to determine a selling price, and then target costs are identified to ensure that the price can be met.

With Target Costing,marketers Will First and Then _