How would you rate Wal-Mart as a department store? Version 1
Probably the worst - - - - - - I - - - - - - - - - - - - - - - - - - - Probably the best
Version 2
Probably the worst - - - - - - I - - - - - - - - - - - - - - - - - - - Probably the best
0 10 20 30 40 50 60 70 80 90 100
The above scales are all examples of a ________.
A) continuous rating scale
B) Stapel scale
C) Semantic differential scale
D) Likert scale
Correct Answer:
Verified
Q55: The semantic differential scale may be said
Q56: Continuous scales can be used efficiently in
Q57: The author of your text and his
Q58: Construct validity is the simplest and easiest
Q59: Neither agree
Strongly nor Strongly
Disagree Disagree disagree Agree
Q61: _ is the first step in developing
Q62: Which itemized rating scale takes longer to
Q63: Wal-Mart is: Powerful -:-:-:-:-X-:-:-: Weak
Unreliable -:-:-:-:-:-X-:-: Reliable
The
Q64: Which statement is not true if deciding
Q65: The _ is confusing and difficult to
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