A(n)________ is an unstructured,indirect form of questioning that encourages respondents to project their underlying motivations,beliefs,attitudes,or feelings regarding the issues of concern.
A)projective technique
B)focus group
C)association technique
D)depth interview

Question

Quizplus · Accepted Answer

Projective techniques involve presenting respondents with a vague or ambiguous stimulus, such as a picture or incomplete sentence, and asking them to project their own thoughts and feelings onto it. This allows researchers to gain insight into respondents' underlying motivations and attitudes in a non-threatening way. Focus groups, association techniques, and depth interviews can all also be useful research tools, but they are not specifically designed to elicit projective responses.

A(n)________ Is an Unstructured,indirect Form of Questioning That Encourages Respondents