Retailers that participate in an exclusive distribution strategy will have a strong incentive to carry a large inventory of the good and provide exceptional service to customers.

Question

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Retailers who participate in an exclusive distribution strategy have limited competition as the product is only available through certain channels. This provides a strong incentive for retailers to carry a large inventory and provide excellent service to customers in order to retain their exclusivity and benefit from high demand for the product.

Retailers That Participate in an Exclusive Distribution Strategy Will Have