When listening to persuasive messages, there is a tendency, over time, for people to forget the source while remembering the content. This is known as ________.

Question

Quizplus · Accepted Answer

The phenomenon described in the question is known as the sleeper effect, where people forget the source of a message but remember its content. This can lead to greater persuasion over time as people continue to be influenced by the message even without remembering where it came from. Recategorization, controlled processing, and Moore's Law are not related to this phenomenon.

When Listening to Persuasive Messages, There Is a Tendency, Over