A maker of video game consoles is performing a SWOT analysis and discovers that its chief competitor hasn't upgraded its console in three years, and has no plan to do so in the next three years. Luckily, the company doing the SWOT analysis has an upgraded console coming out next year. This competitive situation would be classified as which of the following for the company?
A) strength
B) weakness
C) threat
D) opportunity

Question

Quizplus · Accepted Answer

This situation presents an opportunity for the company with the upgraded console coming out next year to gain a competitive advantage over its chief competitor who has not upgraded their console in three years and isn't planning to do so in the next three years.

A Maker of Video Game Consoles Is Performing a SWOT