Light Industries Inc.produces engines for automobiles.The company's top management has stated that the next target should be to produce engines for ships.Due to the completely divergent thinking required for this project,the design engineers have been initially unable to figure out the requirements to achieve this target.This example shows that the company has set a _____ goal.
A)Stretch
B)Measurable
C)Timely
D)Time specific

Question

Quizplus · Accepted Answer

A stretch goal refers to a target that is significantly more challenging or ambitious than what has been previously achieved. The fact that the design engineers are initially unable to figure out the requirements for producing engines for ships indicates that it is a substantially different project from producing automobile engines, and therefore, a stretch goal for the company. Measurable, timely, and time-specific goals are important for effective goal-setting, but do not necessarily apply to this specific situation.