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Marketing Real People Real Choices
Quiz 11: Deliver the Goods: Determine the Distribution Strategy
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Question 121
Multiple Choice
Which of the following logistics functions refers to the series of activities that occurs between the time an order comes into the organization and the time a product goes out the door on its way to a customer?
Question 122
Multiple Choice
The fastest and most expensive mode of transportation is ________.
Question 123
Multiple Choice
To balance inventory capabilities and production capacity constraints, some companies use a practice called ________, which involves the use of a consistent production schedule, both during and beyond times of peak demand.
Question 124
Multiple Choice
A firm that brings in outside companies to accomplish supply chain activities is using ________.
Question 125
Multiple Choice
To reduce inventory management costs, many companies use a system called ________, which involves carrying only small inventories of parts or merchandise, often only enough for a few days of operation.