Concrete measures of various aspects of marketing performance are called ________.

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Concrete measures of various aspects of marketing performance are called marketing metrics. These metrics are used to evaluate the effectiveness and efficiency of marketing strategies and tactics. They can include measures such as customer acquisition costs, customer retention rates, conversion rates, website traffic, social media engagement, and more. By tracking these metrics over time, marketers can identify areas for improvement and adjust their strategies accordingly.

Concrete Measures of Various Aspects of Marketing Performance Are Called