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How Can a Company Take Advantage of Viral Diffusion in a Rapidly

Question 42

Multiple Choice

How can a company take advantage of viral diffusion in a rapidly growing market?


A) They can encourage experts in the field to use the product first.
B) They can give opinion leaders free products to use.
C) They can create a partnership with opinion leaders to help further develop the technology.
D) They can identify and court opinion leaders in a particular market.
E) All of these are ways for companies to take advantage of viral diffusion in a rapidly growing market.

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