If a distributor offers a steep temporary price cut to retailers in order to sell excess inventory, this type of promotion is called

Question

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This type of promotion is specifically targeted at retailers in order to incentivize them to purchase excess inventory from the distributor. It is not a cooperative promotion which typically involves several parties collaborating on a promotional campaign, nor is it a promotion partnership in which two companies work together to promote each other's products. It is also not a retailer promotion, which would be a promotion targeted at the end consumer.

If a Distributor Offers a Steep Temporary Price Cut to Retailers