Kohl's discount department store has used all of the following techniques of marketing strategy except:
A) Use of a 'racetrack' layout to expose customers to a maximum amount of merchandise.
B) Allow customers to spend less time in the store but buy more merchandise.
C) Sell brand name apparel.
D) Differentiate its store layout from competitors.
E) Increase use of multi-media advertising techniques.
Correct Answer:
Verified
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