The fact that marketing and advertising people have backgrounds and interests that are often quite different from consumers who comprise mass markets for many products and services makes it difficult to establish:
A) response hierarchies
B) feedback mechanisms
C) fields of experience
D) common ground

Question

Quizplus · Accepted Answer

The fact that marketing and advertising people have different backgrounds and interests from consumers can create a challenge in finding common ground. This can make it difficult to establish a mutual understanding, which is important for effective communication and developing successful marketing strategies. While response hierarchies, feedback mechanisms, and fields of experience are all important considerations in marketing, they may not be as directly affected by the differences between marketers and consumers as the need for common ground.

The Fact That Marketing and Advertising People Have Backgrounds and Interests