Arlin owns a firm that specializes in producing and marketing cosmetics and hair care products. In thinking about a portfolio assessment for his company, and in considering his firm's strategy, Arlin needs to take a narrow view one that looks at specific products, or possibly a single product line.

Question

Arlin owns a firm that specializes in producing and marketing cosmetics and hair care products. In thinking about a portfolio assessment for his company, and in considering his firm's strategy, Arlin needs to take a narrow view ­ one that looks at specific products, or possibly a single product line.

Quizplus · Accepted Answer

Arlin needs to take a broad view of his company's portfolio, considering all the products and product lines, in order to assess their overall impact on the company's strategy and goals. A narrow view would not provide a comprehensive understanding of the portfolio's performance.

Arlin Owns a Firm That Specializes in Producing and Marketing