If a company's mantra is "We're unique," they are probably pursuing a cost leadership strategy.

Name: If a company's mantra is "We're unique," they are probably pursuing a cost leadership strategy.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Pursuing a cost leadership strategy focuses on offering products or services at a lower cost than competitors, not on uniqueness. A company that prioritizes uniqueness may be pursuing a differentiation or niche strategy.

If a Company's Mantra Is "We're Unique," They Are Probably