Edgar tells the product design team that it is important to design a reliable product to increase the likelihood of Consumer Reports giving it a positive evaluation. In turn, this would be important because third-party communications help consumers form expectations based on objective ratings on issues such as quality and value.

Question

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Edgar believes that designing a reliable product will increase the likelihood of a positive evaluation from Consumer Reports, which would be important in helping consumers form expectations based on objective ratings.

Edgar Tells the Product Design Team That It Is Important