McPherson's,an ice cream retailer,recently entered into an agreement that allows independent businesspeople at select stores and locations across the country to sell its famous ice creams and milk shakes for a monetary consideration.Which type of contractual retail association is described in the above example?
A) corporate chain
B) voluntary chain
C) franchise organization
D) independent retailer
E) retailer cooperative

Question

Quizplus · Accepted Answer

The contractual retail association described in the example is a franchise organization, where McPherson's allows independent businesspeople to sell its products for a fee while maintaining control over the quality and standards of the brand.

McPherson's,an Ice Cream Retailer,recently Entered into an Agreement That Allows