The primary objective of trade promotions is to motivate salespeople.

Name: The primary objective of trade promotions is to motivate salespeople.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The primary objective of trade promotions is to stimulate demand and increase sales among distributors, retailers, and wholesalers, not necessarily to motivate salespeople. Trade promotions may include discounts, allowances, and promotional events aimed at incentivizing trade partners to carry and promote the product.

The Primary Objective of Trade Promotions Is to Motivate Salespeople