Rajiv's company was hemorrhaging money. It was also losing many valuable employees through layoffs and resignations. He tried, but failed, to motivate his best employee by discussing her next year's goals, appealing to her full potential as a professional. She told him she could not think about next year-she was worried about keeping her job this year. In accordance with Maslow's need hierarchy, why is Raj failing to motivate Judy?

Question

Quizplus · Accepted Answer

Raj is attempting to motivate Judy by discussing her future goals and potential, which align with Maslow's higher-level needs such as esteem and self-actualization. However, due to the company's instability and the risk of losing her job, Judy is more concerned with her basic needs for security and stability, which are lower-level needs in Maslow's hierarchy. Therefore, Raj's approach is ineffective because it does not address Judy's immediate concerns for safety and security.

Rajiv's Company Was Hemorrhaging Money