One factor that influences the consumer decision-making process is_______ ,which refers to the set of values,attitudes,and ways of doing things passed from one generation to another in a given society.

Question

Quizplus · Accepted Answer

Culture refers to the beliefs, values, customs, and behaviors that are shared among a group of people and passed down from one generation to another. These cultural factors can have a significant impact on consumer behavior and decision-making processes, as individuals within a given culture are likely to have similar attitudes, beliefs, and preferences. As a result, marketers must understand cultural norms and values in order to effectively reach and communicate with their target audiences.

One Factor That Influences the Consumer Decision-Making Process Is_______ ,Which