Jell-O ads contain the phrase "Make some magic." Ace Hardware ads contain the statement "Life is an ongoing project." The Dairy Farmers of America ad states,"Ahh,the power of cheese." These are all examples of ________.
A)jingles
B)testimonials
C)unique selling propositions
D)slogans
E)slice-of-life appeals

Question

Quizplus · Accepted Answer

These phrases are all examples of slogans, which are short and catchy phrases often used in advertising to promote a product or brand.

Jell-O Ads Contain the Phrase "Make Some Magic