Which of the following is a promotion designed specifically to increase customer retention?
A) event marketing
B) loyalty program
C) sampling
D) rebate
E) sweepstakes
Correct Answer:
Verified
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Q62: Refer to the passage below to answer
Q63: Which type of trade promotion rewards a
Q64: A consumer is able to try a
Q65: Which of the following is a type
Q66: _ occurs when companies support an event
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