Farrah,a public relations specialist for the New York City Ballet at Lincoln Center,regularly sends her media contacts short emails containing information about new initiatives,community events,and upcoming programs.Farrah's emails are an example of ________.

Question

Quizplus · Accepted Answer

Farrah's emails contain newsworthy information about the New York City Ballet and are sent to media contacts, making them an example of news releases. House ads are advertisements created and run by the company itself; collateral material refers to any printed or digital material used to support sales or public relations efforts; advocacy advertising aims to influence public opinion on a social or political issue; and pitch letters are personalized letters sent to specific media contacts with story ideas.

Farrah,a Public Relations Specialist for the New York City Ballet