The main concern the FTC has when an advertiser makes substitutes for products during a demonstration (such as using a mixture of glue and water instead of ice cream)is whether the ________.

Question

Quizplus · Accepted Answer

The main concern of the FTC is whether the demonstration falsely upgrades the consumers' perception of the advertised brand. Using substitutes can make the product appear more desirable than it actually is, leading to false advertising.

The Main Concern the FTC Has When an Advertiser Makes