Stimulating buzz,creating curiosity and excitement,and providing opportunity for involvement are objectives for which IMC area?
A)packaging
B)guerilla marketing
C)advertising
D)sales promotion
E)public relations

Question

Quizplus · Accepted Answer

Guerilla marketing aims to create buzz, curiosity, and excitement through unconventional and engaging marketing tactics that often involve direct consumer interaction.

Stimulating Buzz,creating Curiosity and Excitement,and Providing Opportunity for Involvement Are