Which of the following is NOT a guideline for writing effective radio commercials?
A)Keep it impersonal.
B)Wake up the inattentive.
C)Speak to listeners' interests.
D)Make it memorable.
E)Include a call to action.

Question

Quizplus · Accepted Answer

Keeping it impersonal is not a guideline for writing effective radio commercials. In fact, radio commercials should be personalized and speak directly to listeners to create a connection and capture their attention.

Which of the Following Is NOT a Guideline for Writing