Which of the following occurs when a consumer uses a selected product and decides whether it merits his/her expectations?
A) Feature creep
B) Inertia
C) Framing
D) Post-purchase evaluation

Question

Quizplus · Accepted Answer

Post-purchase evaluation is the process in which a consumer uses a selected product and decides whether it meets his/her expectations. This evaluation can influence the consumer's future purchase decisions and brand loyalty. Options A, B, and C are not relevant to this process. Feature creep refers to the unnecessary addition of features to a product, inertia refers to the reluctance to switch to a new brand or product, and framing refers to the way information is presented to influence consumer perception.

Which of the Following Occurs When a Consumer Uses a Selected