Professor Martinez always throws paper and soft drink cans into the garbage. Based on research related to water conservation , how might he be encouraged to recycle?
A) give him information about what can and cannot be recycled
B) have him lecture to his students about recycling, and then make him aware of his own behavior
C) point out that it is in his own self-interest to recycle
D) put signs on recycling bins to make them stand out

Question

Quizplus · Accepted Answer

Having Professor Martinez lecture to his students about recycling and then making him aware of his own behavior can create a cognitive dissonance that encourages him to align his actions with his teachings, thus promoting recycling behavior.

Professor Martinez Always Throws Paper and Soft Drink Cans into the Garbage