In terms of business nonmarket action, ________ can take two basic forms: one involves misrepresentation and the other involves exploiting institutional features.

Question

Quizplus · Accepted Answer

The two basic forms of business nonmarket action are misrepresentation and exploiting institutional features. Misrepresentation involves manipulating facts, data or opinions to create a desired image or impression. Exploiting institutional features involves using legal, regulatory or other institutional mechanisms to gain advantage over competitors or other stakeholders. Lobbying and strategy formulation are part of the process of nonmarket analysis, which involves analyzing the political, social and cultural contexts in which businesses operate. Therefore, the best choice is C, manipulation.

In Terms of Business Nonmarket Action, ________ Can Take Two