The process of taking a closer look at the customer ordering process from the customer's viewpoint,with the objective of uncovering any potential problems or sources of frustration in the purchasing process is called ________.
A)lead user analysis
B)the Kano method
C)conjoint analysis
D)acquisition analysis
E)"staple yourself to an order"

Question

Quizplus · Accepted Answer

This process is referred to as "staple yourself to an order," which involves closely examining the customer ordering process from the customer's perspective to identify any potential issues or frustrations.

The Process of Taking a Closer Look at the Customer