What is the marketing return on sales (marketing ROS)for a product line that generates $20 million in sales revenues with a net marketing contribution of $5 million?

Name: What is the marketing return on sales (marketing ROS)for a product line that generates $20 million in sales revenues with a net marketing contribution of $5 million?
Brand: Quizplus
Rating: 4.8 (40 reviews)

Question

Quizplus · Accepted Answer

Marketing Return on Sales (Marketing ROS) is calculated as the Net Marketing Contribution divided by Sales Revenues. So, $5 million / $20 million = 0.25 or 25%.

What Is the Marketing Return on Sales (Marketing ROS)for a Product