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The Marketing and Sales Budget of Cayzon Inc

Question 59

Multiple Choice

The marketing and sales budget of Cayzon Inc.is estimated to be $250 million and its marketing administration cost is estimated to be $20 million.The acquisition cost per customer is $2,000,and it is 10 times more than the retention cost per customer.If 45,000 new customers are acquired,what is the total number of retained customers?


A) 320,000 customers
B) 825,500 customers
C) 460,000 customers
D) 700,000 customers
E) 160,500 customers

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