The ________ is the ratio of the market share index to the share potential index.
A)share development index (SDI)
B)market development index (MDI)
C)business share index (BSI)
D)market share index (MSI)
E)sales growth index (SGI)

Question

Quizplus · Accepted Answer

The Share Development Index (SDI) is the correct answer because it is a measure used in marketing to assess the sales performance of a product or brand in a specific market, calculated as the ratio of the market share index to the share potential index. This helps businesses understand their position relative to the total potential in the market.

The ________ Is the Ratio of the Market Share Index