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Lucy Has Determined That Along the Share-Development Path,her Business Should

Question 23

Multiple Choice

Lucy has determined that along the share-development path,her business should perform at a 74% level of product awareness,68% in product preference,92% in intentions to purchase,and 85% in rate of purchase.If the share potential index for Lucy's business is 18%,at what level of product availability should her business perform?


A) 94%
B) 81%
C) 72%
D) 59%
E) 46%

Correct Answer:

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