To create an overall customer satisfaction index (CSI) for a given sample of customers,a business ________.
A) computes the average of those customers' satisfaction ratings
B) sums all of those customers' satisfaction ratings
C) computes the average of those customers' satisfaction ratings and divides it by the industry average
D) computes the sum of those customers' satisfaction ratings and divides it by a leading competitor's customer satisfaction index
E) sums all of those customers' satisfaction ratings and divides it by 100
Correct Answer:
Verified
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