Roderick works in an organization that manufactures goods that is in compliance with the standards set by the Federal Trade Commission.All of its products have little or no ill effect on the environment and hence has earned itself a nice reputation in the industry.The company's marketing strategy is therefore developed on its reliance on safer and cleaner uses of resources.The company is practicing _____ marketing.

Question

Quizplus · Accepted Answer

The company's marketing strategy focuses on its commitment to using resources in a way that has little or no negative impact on the environment, which aligns with the principles of green marketing. Green marketing involves promoting products or services based on their environmental benefits.

Roderick Works in an Organization That Manufactures Goods That Is