Bragster Bar, a brand of energy bars in Canada, sells its bars singly or in packs of two in South Asian markets instead of their regular multiple-item packaging that contains 10 or 20 bars. What requirement of the local market most likely influenced Bragster Bar's packaging decision?

Question

Quizplus · Accepted Answer

The decision to sell bars singly or in smaller packs is likely influenced by economic factors, as consumers in South Asian markets may have lower purchasing power and prefer to buy smaller quantities that are more affordable.

Bragster Bar, a Brand of Energy Bars in Canada, Sells