Dynamic pricing allows a website to use the personal information collected on a customer, such as income or location, to individualize the price of a product for each customer. Economists consider this type of pricing an example of:
A) consumer sovereignty.
B) producer sovereignty.
C) price discrimination.
D) price gouging.

Question

Quizplus · Accepted Answer

Dynamic pricing is considered an example of price discrimination because it involves charging different prices to different customers based on their personal information, such as income or location.

Dynamic Pricing Allows a Website to Use the Personal Information