Marketers increasingly use techniques that blur the distinction between figure and ground, which makes it easier for consumers to clearly distinguish advertising from entertainment content.
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Q91: A high fit between a sponsored cause
Q92: Objectionable ads always arise from the negative
Q93: A cause-related message elicits more favorable consumer
Q94: Large inventory levels in one's home pantry
Q95: Repeated exposure to very thin "ideal" figures
Q97: Most children report having parental rules regarding
Q98: Because marketers continuously sponsor ads portraying values
Q99: By itself, one tasteless ad has little
Q100: People are often surprised at how much
Q101: Provide an example of an advertisement that
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