Attitudes are learned from direct experience with the product, word-of-mouth information acquired from others, or exposure to mass-media advertising, the Internet, and various forms of direct marketing.

Question

Quizplus · Accepted Answer

Attitudes are indeed learned from a variety of sources including direct experience with the product, word-of-mouth from others, and exposure to advertising through mass media, the Internet, and direct marketing. These sources influence consumer perceptions and attitudes towards products and brands.

Attitudes Are Learned from Direct Experience with the Product, Word-Of-Mouth