The process by which new goods or services are accepted in the marketplace is known as the _____ process.
A) extension
B) referencing
C) diffusion
D) polarization

Question

Quizplus · Accepted Answer

The process by which new goods or services are accepted in the marketplace is known as the diffusion process. This involves the spread of a new innovation, from its source to the consuming public.

The Process by Which New Goods or Services Are Accepted