Marketing accessory equipment requires continuous representation and dealing with the widespread geographic dispersion of purchasers.

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Accessory equipment, being less expensive and shorter-lived than major equipment, often has a broad market spread out over various locations. Continuous representation helps in maintaining visibility and relevance in the market, while dealing with geographic dispersion is essential for reaching all potential purchasers effectively.

Marketing Accessory Equipment Requires Continuous Representation and Dealing with the Widespread