With the summer travel season on the horizon, you decided to run a social media ad for your luggage e-commerce site. However, you've had relatively few click-throughs, and now the number of impressions has dropped to zero. What's your best course of action?

Question

With the summer travel season on the horizon, you decided to run a social media ad for your luggage e-commerce site. However, you've had relatively few click-throughs, and now the number of impressions has dropped to zero. What's your best course of action? ​

Quizplus · Accepted Answer

Canceling the ad to analyze why it failed is the best course of action when an ad's performance drops significantly. This allows for a comprehensive review of the ad's strategy, targeting, content, and other factors that could have contributed to its lack of success.

With the Summer Travel Season on the Horizon, You Decided