Budweiser and its stable of beer brands including Michelob, Bud Lite and Budweiser Platinum have faced significant inroads in sales by craft breweries such as Boston Beer Company and Sierra Nevada Brewing Company. The craft breweries represent a(n) ______ to Budweiser.

Question

Quizplus · Accepted Answer

The craft breweries represent a threat to Budweiser because they are competitors that have made significant inroads in sales, potentially reducing Budweiser's market share.

Budweiser and Its Stable of Beer Brands Including Michelob, Bud