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A Company Produces a High-Quality Product, with a Maximum Monthly

Question 44

Multiple Choice

A company produces a high-quality product, with a maximum monthly output of 10,000 units. Production levels are constant, and the company relies on its marketing department to find customers for its output. This approach is consistent with which era in marketing history?


A) Production era
B) Relationship era
C) Marketing era
D) Sales era

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