To increase revenues, Gorilla Glue is planning to launch a new distribution strategy by:
A) positioning Gorilla Glue as a premium product priced 5% higher than similar products.
B) starting to produce packing tape made with Gorilla Glue adhesive.
C) creating a special package, available for a limited time, that bundles a glue stick with a 6-oz bottle of Gorilla Glue.
D) targeting crafters through availability at Michael's and Hobby Lobby stores.
Correct Answer:
Verified
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