What is word-of-mouth marketing that spreads information from customer to customer and relies on the Internet to replace face-to-face communications called?
A)Rumour marketing
B)Speed marketing
C)Gossip marketing
D)Viral marketing
E)Diffusion marketing

Question

Quizplus · Accepted Answer

Viral marketing is a strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence, often leveraging the Internet.

What Is Word-Of-Mouth Marketing That Spreads Information from Customer to Customer