Every time David wants to change his cell phone,he takes the opinions of his colleagues and friends to decide which phone to buy.Thus,David's colleagues and friends are his _____.

Question

Quizplus · Accepted Answer

David's colleagues and friends act as his reference group in this context because he relies on their opinions and experiences to make a decision about which cell phone to buy. A reference group is a group of people that someone looks to for guidance, norms, and standards of behavior.

Every Time David Wants to Change His Cell Phone,he Takes