The current view of marketing held by most practitioners is that ethics and social responsibility are good supplements to business activities but are not essential.
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Q8: According to the pyramid of social responsibility,
Q9: Codes of conduct try to address every
Q10: Essentially, having a climate of ethics and
Q11: Social entrepreneurship is similar to strategic philanthropy,
Q12: _ occurs when a firm advertises a
Q14: The link between marketing ethics/social responsibility and
Q15: Which of the following IS NOT a
Q16: A stakeholder orientation can be viewed as
Q17: Channel stuffing is an ethical issue related
Q18: Greenwashing is a promotion-related ethical issue.
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