Why would a firm offer a wide variety of products in its product portfolio?
A) To attract a wide range of customers and market segments.
B) To capitalize on the firm's reputation.
C) To diversify its risk.
D) To maximize differentiation across its product lines.
E) To create synergies in the marketing department.

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The Answer of Why would a firm offer a wide variety of products in its product portfolio?
A) To attract a wide range of customers and market segments.
B) To capitalize on the firm's reputation.
C) To diversify its risk.
D) To maximize differentiation across its product lines.
E) To create synergies in the marketing department.

Why Would a Firm Offer a Wide Variety of Products